Digital Marketing Lead – Gdańsk
Job Offers
Digital Marketing Lead – Gdańsk

For our Nordic based client, providing SaaS solution on a global scale, we are now looking for a talented, data –driven Digital Marketing Lead with hands-on approach to join a Gdańsk team. 

Responsibilities: 

  • Develop and execute both inbound and paid marketing strategy 
  • Generate leads by converting and optimizing site traffic  
  • Contribute to optimizing our marketing automation and lead nurturing processes  
  • Build and manage a rich content and PR calendar  
  • Create and execute a social media strategy 
  • Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into B2B clients, and continually refine our process to convert prospects. 
  • Contribute to website relevance and improve search engine ranking   
  • Raise brand awareness 
  • Collaborate with consultants and technical experts within the organization       

Requirements: 

  • MSc or BA in Marketing or English, and ideally work experience from a similar position in an IT company 
  • Excellent English communicator and creative thinker, with an ability to use data as background for decisions 
  • You should be a team player with initiative and an inspiring attitude, who enjoys measuring KPIs from digital marketing activities
  • Good knowledge of marketing tools eg. Google Ads, Google Analytics, Tag Manager, Search Console, Mailchimp, etc. 
  • Proficiency in marketing automation and content creation 
  • A relentless drive for improvements and progress 

The offer: 

  • A Nordic work culture with possibilities to influence directions and priorities
  • An employment contract or B2B
  • Competitive salary 
  • Flexible work hours and temporarily remote work 
  • Online recruitment and online onboarding  
  • Private medical care at Medicover
  • Modern, centrally located office premises in Gdańsk Wrzeszcz 
  • The office kitchen always stocked with fresh fruit and great coffee